Mobile search and information discovery solutions present several challenges. The consumer experience is generally poor, with long click distances often leading to irrelevant results. Service providers lack control, and are unable to profit from their investment in search. Simply put, consumers need a personalized and contextual search experience that provides concise, relevant and accurate results..

Amdocs Interactive Personalized Search uses intelligence and customer insight to provide highly personalized and contextually relevant results across all three screens: mobile, PC and TV. It enhances the consumer search experience, and as an open solution, easily integrates with existing information repositories.

Amdocs Interactive Personalized Search encompasses two solutions:

• Vertical Search solution delivers an enriched search experience for a specific information source such as a mobile or web portal, content catalog or online directory
• Federated Search solution aggregates content from multiple information sources and search engines into a consolidated and relevant view